Janine Vanderburg leads Changing the Narrative in Colorado, a campaign to change the way people think, talk, and act about aging and ageism. Committed to leveraging the talents of people of all ages to benefit community, she is a co-founder of the Colorado Encore Network and a member of the Encore.org national Network Leadership Team, as well as CEO of Encore Roadmap, which provides inspiration and tools for capitalizing on the strengths of older adults. She is also a a certified FrameWorks Institute trainer in Reframing Aging, and has delivered over 100 presentations and workshops on that topic in the last year and a half. A former member of the Denver Commission on Aging, she received the Mayor’s Diversity and Inclusion Award in 2018 for her work to address ageism. In 2019, she launched the Age-Friendly Workplace Initiative, to “reframe” older workers to businesses and to make businesses more aware of the benefits of intergenerational workplaces, and On the Same Page, a campaign to encourage intergenerational conversations about ageism.
Janine brings over three decades of social sector leadership, strategic and business planning, and fundraising to this work. A lawyer, social entrepreneur, and community organizer, what drives Janine is the belief that human potential and strengths should not be lost, and that everyone should have an opportunity to contribute.