Jenifer Robertson

Jennifer Robertson Photo
AT&T Consumer
Executive Vice President and Chief Customer Officer

Jenifer Robertson is the Executive Vice President and General manager of AT&T Mobility. Jenifer leads the team responsible for all of AT&T’s postpaid and prepaid businesses–providing nationwide wireless service and experiences to more than 100M customers. Her team is dedicated to serving customers first.

Jenifer’s scope includes profit and loss responsibility for AT&T’s Mobility business that delivers more than $72B in annual revenue. Her team is responsible for bringing new wireless customers to AT&T and strengthening relationships with existing customers by overseeing strategy, marketing, and operation support for ~4,000 retail stores. Her team also operates nearly 4,400 Cricket Wireless Authorized Retail stores.

Over her 21-year career at AT&T, Jenifer has served in a variety of leadership roles across customer-facing operations in retail, contact centers, and field services, as well as roles in technology planning and corporate strategy. She has delivered significant cost transformation while improving service levels and managing through natural disasters and the COVID pandemic.

Early in Jenifer’s career she held several roles across sales and service, network, marketing, and strategic start-ups. Jenifer’s broad set of experiences have instilled a deep appreciation and understanding for how AT&T grows its business while caring for its customers, employees, and stakeholders.

Jenifer believes in volunteering her time to give back, both in personal and professional development. She is a member of the board of directors for the National Center for Women & Information Technology, a non-profit organization dedicated to increasing the meaningful participation of women in the field of computing. Jenifer sits on the Advisory Council of YearUp, a non-profit created in 2000 to close the “opportunity divide” by ensuring that young adults gain skills, experiences and support needed to reach their potential.

Jenifer also sits on the Advisory Council for Graduate Studies and Research at the University of Notre Dame, where she earned a bachelor’s degree in English and Computer Applications. A native of San Antonio, Texas, she holds a Master of Business Administration degree from the University of the Incarnate Word.


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